07525 858435 peter@vmcl.co.uk

Belief Systems at work in Business

Jun 21, 2019

When I work with Management teams, one of the most common topics for discussion is “Belief Systems”. As we begin to explore belief systems, they become intrigued to understand more, What is it? What does it do? Is it important? Most scientists will agree...

Experimenting to fail or failing to experiment?

Nov 22, 2017

I’m reading a book at the moment, Black Box Thinking by Matthew Syed, in it, Matthew offers up the term Cognitive Dissonance. The more I read, the more I felt myself reflecting; Have I experienced it? What does this mean for me? What can I learn? One definition of...

Embracing Change

Jun 27, 2017

Design for Change I’m regularly involved in discussing change within a business, it never ceases to amaze me how defensive we become. Reasons for change are many and varied, most lie in the fact there is a need for change, yet despite this need, there is a...

Best Customer Experience in a long time! And it was at my Dentist

May 5, 2017

I recently had to visit my dentist as there was a small hole beginning to appear in of my teeth. So, yep a filling was needed, the thought makes a lot of us go weak at the knees and the colour drain from our faces. My visit to Vital Dental Spa in Monifieth,...

Sales v Marketing

Mar 14, 2017

This is a hot topic at present, but is one that’s been around at least since I began my sales career over 25 years ago. The conundrum, of does sales need marketing and vice versa. The role of a Sales & Marketing Director, is this a good thing? Should there be a...

Sales; Out of Focus?

Mar 14, 2017

I recently had the opportunity to be involved in some workshops for graduates at Aberdeen University. The graduates came from Marketing, Communications and Energy backgrounds, most of them were from outwith the UK. Over the 2 days there was a lot of dialogue and...