This is a hot topic at present, but is one that’s been around at least since I began my sales career over 25 years ago. The conundrum, of does sales need marketing and vice versa. The role of a Sales & Marketing Director, is this a good thing? Should there be a Director for each […]
I recently had the opportunity to be involved in some workshops for graduates at Aberdeen University. The graduates came from Marketing, Communications and Energy backgrounds, most of them were from outwith the UK. Over the 2 days there was a lot of dialogue and conversations around Sales and Marketing: Do we need both? How should
Sales; Out of Focus? Read More »
This week, I’ve been working with graduates from the University of Aberdeen, as its Industry Week. This is a chance for graduates to work with business and get an opportunity to experience, question & understand the environment they will be moving into shortly. The main focus of the first day is to put together their
Why sales skills are important Read More »
